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About Us

BBGuns4less is one of the UK's most well known BBGun company’s that has been operating with its website from 2010.

We are a friendly family run company that has been growing at a good rate year on year from when we started. We think this is due to great prices and easy to deal with customer services.

We have the biggest range of two tone bb guns and accessories and probably the largest warehouse bb gun shop in the UK.

Most other bb gun companies in the UK are bedroom sellers who take orders and then buy the stock to send to you (this takes longer) or get the wholesaler to ship directly to you (this means the prices are higher). The fact that we are one of the biggest airsoft companies allow us to have a much bigger range of bb guns; This also allows us to be able to ship much faster as we hold all of the stock we sell in our warehouse in london / Essex. We also by most of our guns direct from the manufacturer this allows us to cut out middlemen and give you lower prices, and get exclusive products none of the other bb guns sellers can get.

 

Timeline

2000 to 2004

The roots of bbguns4less began in 2000 when we opened a gadget shop for xmas in ipswich called Novelty island

2006

We opened another shop in Guildford, and this is around the time we first started to sell bb guns in our shop. the company called EA Sports (Electronic Arts) was developing a game at the time called "Black" that was a first person shooter game. The EA offices was nearby, and some game designers from the company saw our guns and started to buy them from us to make models of the guns for the video game (we was told recently by some EA Employees that the guns remain on the walls of the offices to this day)

2007 

This xmas we had gadget shops that sold bb guns in kingston upon thames and guilford.

2008

We opened a shop in lakeside shopping centre over xmas that sold gadgets and bb guns that is very close to where we are based now. 

2010

This is the time that bbguns4less.co.uk really started. we had a container of bb guns and stock from the last shops we had run in xmas 2008-09 We decided that we was not going to open any more high street shops and we would open a ecommerce website to sell our products. out of everything we use to sell in the gadget shop the bb guns we sold was our real passion and what we was interested in doing as hobby so we opened the bbguns4less.co.uk website.

BB GUNS  4 LESS WEBSITE IN 2010

The First version of the bbguns4less.co.uk website in 2010.

2011

bbguns4less really started to establish itself as one of the most important sellers of bb guns in the uk market in 2011 with the new v2 of the website and our fast growing range of products (by this point we already had the biggest range of two tone gun in the uk) and exclusive deals (we was the only bb gun company with top selling bison dragunov and both elephant steyr aug and G36). when we first started the website we had all of the stock & the office in just one Portacabin. by the end of the year we moved all of the stock out of the Portacabin so we could use it as a office and we got 3 x 40ft shipping containers that we used to store the stock and pack the orders in.

2012 

by this point we was bursting at the seams with bbguns stored where ever we could get them including at home we also had 2 or 3 other storage units doted around all over the place and it was getting unworkable so we decided to get a company to make the building where we are based now. by the end of 2012 we had ordered our first containers of  bb guns direct from the far east. 

bbguns for less re-design in 2012

 

The redesign of the bbguns4less website in 2012.

2013

in Feb we moved in to the new building and got a proper phone system in place to allow us to take lots more calls then we was able to before and improve our customer service. in the spring we got our first containers of bb guns that really allowed us to set bbguns4less apart form the other airsoft websites and give us a good range of unique airsoft products that you can not get from any other site in the uk. also in this year we started our you tube channel for bb gun video reviews

2014

This year was a record breaking year for us posting the most orders ever and in Novembers black Friday sale our busiest ever single day. also earlier in the year we brought the website www.bbgunsuk.co.uk that was the original bb guns website in the uk we then merged its black viper products brand to our site giving us and even bigger range of stuff.  

2015

in this year we have just brought the military company www.rvops.co.uk that have developed in to the one of the biggest army kit stores in the uk. we also started to import directly from the factory in china black airsoft guns. during the summer of 2015 we had the biggest overhaul of the website since we started with the v3 of our website with an entirely new design and layout and new software running the website of bbguns4less.  

2016

With the website going from strength to strength we started to import guns from Taiwan airsoft factory for the first time, with new and Exclusive product lines from Blackviper, KJWorks, WE, Win Gun, and UHC, etc. sales for the year was brisk with our best ever xmas trade.We outgrew our warehouse near lakeside and started to buy containers to hold all of the extra stock we have.  


2017

This was a record-breaking sales year for us, with bbguns4less ranking in the number one spot on google.co.uk for the terms bb gun and airsoft gun.


2018 - 2019

we rented our new site near Stansted airport and began work to modernise the buildings, to give us extra warehousing space, bigger offices and a new shop/showroom. we finished work on the new warehouse and offices at the start of winter 2019 but decided to start to move to the new site after the xmas rush.

2020
we started to move stock to the new site in February of 2020, but when the covid pandemic started, this gave us big problem with stock spread out over two sites, and difficult working conditions due to masks distancing and so on.

But covid did give us a nice but big problem because our sales went through the roof with another record-breaking year.

We really tried our best through all of the lockdowns despite struggling to keep up with the demand, with our small team working 7 days a week for most of the year and covering for colleges who had to isolate etc.

We also did a fundraiser for the NHS; We raised a whopping £4708.80. All of this money all went on PPE goggles. We managed to get out 2000 pairs of goggles to the NHS Staff with our customers help.

googles for nhs workers


2021

in spring 2021 we was still in lockdown most of the year with restrictions in place, which delayed moving the business to our new location near stansted airport, despite covid we still have a busy year with strong sales. 

2022
We finally moved into our new warehouse new and started to dramatically extend the range of products we have on sale on bbguns4less.co.uk, by taking on the full range of airsoft products from ASG (Action Sport Games) and becoming a premium retailer with them. Also we started to deal directly with WE Tech and import containers from them and improve the price and product range available from them in the UK. 

2023
This year we have increased the range of products we offer greatly from Nuprol, Kombat UK, and have done an exclusive deal with Skirmish Tactical for there hard gun cases. We have a container booked in from double eagle, well, skirmish tactical (massive range of accessories inc, including scopes, masks and holsters etc., coming soon). We also have just had a massive range of gel blasters just been delivered that we think will be hot sellers in summer 2023. as I am writing this, in may 2023, we have now opened our airsoft shop back up and installed an airsoft shooting range in it, but we are just waiting for insurance for it so we can open it to the public.  

we are now open with our new shop at our Stansted Airport location with new bigger warehousing 

We now have..

- The UK's biggest Airsoft Shop.
- The UK's biggest BB gun/airsoft warehousing facility
- Onsite gun tech for upgrades and repairs
- New Bigger bbgun4less offices
- Onsite Airsoft target range (opening may 2023)

Coming soon

- An outdoor skirmish site (summer 2023)
- Onsite gun rental shop (summer 2023)
- On site practical pistol site (summer 2023)
- On site Cafe (summer 2023)
- An indoor skirmish site ( 2024)

 

Company information.

NOVELTY ISLAND MANAGEMENT LTD Trading as (bbguns4less.co.uk)

Registered address (please do not send returns to this address)

5 Beauchamp Court, Victors Way, Barnet, London, United Kingdom, EN5 5TZ
 
Company Registration Number:10853145
Registered In:England and wales
Vat number:GB 328766171 
EORI Number GB 328766171000
UKARA Number URN00121
 
Trading Address
BBGuns4Less
Warehouse 1
Frogs Hall Farm
Bambers Green
CM22 6PE